BetaB2B
The procurement front door for modern African retail supply.
BetaB2B turns fragmented wholesale sourcing into a guided path: discover inventory, verify suppliers, negotiate with context, and keep every transaction visible across retailer, wholesaler, and coordinator teams.
Founder checkpoint
`/` is now the product front door. Retailer discovery lives on its own route intentionally at `/retailer/discovery`.
Internal workspaces still exist, but they no longer pretend the root route is the discovery tool itself.
Why this route split matters
- Retailer discovery stays available as a dedicated workspace.
- The landing page can explain the product thesis before visitors enter internal tools.
- Internal app routes now point to discovery on purpose, not by accident.
The thesis
Build the trust layer before trying to build the marketplace.
BetaB2B is not just a catalog. It is a transaction operating system for retailers sourcing stock, wholesalers proving reliability, and operators keeping money and movement aligned.
Fragmented sourcing
Retailers still stitch inventory together across markets, WhatsApp threads, and spreadsheet memory.
Trust before scale
Verified wholesalers, MOQ clarity, and payment visibility make repeat purchasing possible.
One operating surface
Discovery, onboarding, quotes, and coordination stay connected instead of becoming four separate tools.
Choose a journey
Retailers enter through discovery; the other roles still continue into their current workspaces.
Retailers
Discover supply that fits your shelf reality.
Search live-looking catalog inventory, compare MOQ and price bands, and move into quote workflows when demand is real.
Open retailer discoveryWholesalers
Onboard once, then stay quote-ready.
Create the business profile, upload verification evidence, and move into the current onboarding workspace with a clearer sense of the product story.
Start wholesaler onboardingOperators
Keep transactions moving with shared context.
Quote handling and coordination still live in internal workspaces for the teams responsible for fulfillment, payment, and compliance.
View coordinator workspaceProduct surfaces
The public story and the internal workspaces now line up.
Start on the front door, then move into the task-specific workspaces without losing the narrative of what BetaB2B is actually building.